UMass Center to Host Art Stop Pop-Up Gallery in August

Friday, July 21, 2017

Springfield, MA -- The Springfield Central Cultural District (SCCD) announced the return of Art Stop, a pop-up gallery/street festival hybrid on Wednesday, August 2, from 4:30-6 PM. The District has partnered with venues downtown including the UMass Center to open five galleries in unexpected spaces simultaneously. Between the galleries, which will have the typical artist talks, drinks, and appetizers, there will be street performances and other surprises. Art Stop was designed to both activate underutilized community spaces with colorful art and create economic opportunity for artists.

 “Guests who attended Art Stop in April or last October will be pleased to see we’ve scaled the program up substantially,” said Director of the SCCD Morgan Drewniany. “In response to the feedback of our audience, we’ve added two new venues to the existing three spaces, to allow for more art and music.”

Galleries will be located at the UMass Center at Springfield, 1550 Main Street, New England Public Radio (NEPR), Community Foundation of Western MA, and TD Bank. Each individual gallery opening will have a reception with food and drink, and the artist on site to both sell and talk about their work.

The SCCD, along with organizing the curation of art in all five spaces, has hired unique buskers to encourage attendees to walk from place to place. August’s performers are all focused on jazz, in celebration of the upcoming Springfield Jazz and Roots Festival on August 12. All five locations are accessible by foot or otherwise, located within a block of each other.

On the evening of August 2, White Lion Wednesday, a program of the Springfield Business Improvement District, will be taking place in Tower Square Park, right in the middle of the gallery walk. Drewniany commented, “This is a great example of the work the SCCD does – bringing organizations, resources, and people together in a way that feels genuine to Springfield and its many assets.”